Acquire and retain more customers

Grow your customer base and brand with custom financial solutions

The challenge

Deepening your relationship with your customers

Customer loyalty has changed. Consumers are loyal to the brands they love—and they want more from those brands*. So, how can you give them more? If you’re a brand in the tech, retail, automotive or virtually any B2C space, one way you can potentially give your customers more is to expand your offerings into the financial service space.

Smooth customer experiences

Keep customers in your own ecosystem while serving them delightful experiences

Payments with rewards

Provide customers more flexibility and convenience in how they pay—and receive rewards

Personalized customer experiences

Deliver your customers’ dream experiences instead of generic ones

Options your competitors don’t have

With choices abound, competition is fierce. Entice customers with something unique

The Solution

Highly personalized payments experiences

Imagine a world where your brand becomes a central part of your customers' daily lives. Embedded payment solutions make this possible by integrating seamless, personalized payment experiences directly into your branded ecosystem.

Enhanced customer experience

Simplify the check-out process with one-click payments, auto-replenishments, and subscriptions, thus creating a smooth and enjoyable journey.

Increased flexibility

Offer a variety of payment options, including digital wallets, buy-now-pay-later (BNPL), and loyalty points, catering to diverse customer preferences.

Data-driven personalization

Leverage transaction data to provide personalized offers, recommendations, and rewards that resonate with your customers.

Strengthened brand loyalty

Build trust and loyalty by offering a consistent, branded payment experience across all touchpoints.

Why now

Embedded finance delivers what your customers are demanding

Customers are willing to explore alternative sources for their banking needs

56% of U.S. respondents said they would consider getting financial services from a non-financial provider ¹

It's harder than ever to achieve and maintain loyalty

59% of consumers would typically switch products if a cheaper option were available ²

Rewards offer an opportunity to build greater loyalty

56% of consumers said they’re more likely to buy from a brand with a loyalty program ³

Customer loyalty matters—and delivers

A 5% increase in retention produces a 25% increase in profit ⁴

Why Marqeta

Our proven solutions

A loyalty engine

Bring innovative, personalized rewards to market with functionality that includes end-to-end rewards management, accrual, ledger, and redemption.

Easily embedded

Create a branded, digital experience with access to over 100 APIs or prebuilt UI/UX templates that can be embedded directly into your app and website.

Custom card program

Deliver a truly differentiated experience with customizable features, fine-tuned controls and the ability to instantly adjust your card program.

You don’t need to have all the answers. Let’s figure it out together.

Let us help you think through the questions you need to ask to see if these are the right solutions for your team. Embedded payment solutions can seamlessly integrate with your brand, elevate customer satisfaction, and accelerate your growth. And we can help you figure out how.

Get started

Explore more ways embedded finance can boost your business

Access to Business Capital 

Employee Financial Needs

Controlling Business Spend

1. What consumers want from loyalty programs, eMarketer, 2022

2. The State of Payments, Marqeta 2023

3. SAP Emarsys Customer Loyalty Index 2023, October 2023

4. 2024 Guide To Customer Lifetime Value: What Is It & How to Calculate It, May 2024

Grow your customer base and brand with custom financial solutions

Deepening your relationship with your customers